Penn Yan Boats Cartop Canoe,Trailboat Cool 1951- Vintage DEALER LETTER

Description

DEALER LETTER FROM PENN YAN boat COMPANY 1951 from sales dept.  Neat piece of history between Penn Yan and Zehentner's sporting goods store in Iowa written by RH Collier ( in the 70s he was executive VP of Penn Yan boats, eventually President and owner - he recently passed away in 2020 at 102 yrs old). See up close photos for details, sold as is nearly 70 years old . Shipped priority envelope insured.
I will be listing several more different ads, letters and ad mats as I unpack them, see additional listings. These are very cool vintage cardboard embossed ad mats called dry matrix flongs for stereotyping.  These were used to make a metal plate to print an ad in the 1940s and 50s. A
ll that I list are advertising different items and are unused Dry matrix flongs to make stereotypes. Below is more info I could find on this process.